It’s less than a month to go before the big release. “Connecticut Beer” (The History Press) is set to hit the shelves (real and virtual) on Monday, April 27. I’ve been in full party-planning mode for a few days now. I’ve been approaching promotion much like I did the writing of the book: create an Excel file of possible events and reach out to contacts.
I’m not alone in this venture, luckily. I’ll be working with a representative from Arcadia Publishing, which owns the History Press.
Our first event is two days after the release. On Wednesday, April 29th, at City Steam in Hartford, we’ll be having a signing and toasting to the great Connecticut brewers that help make our state’s beer happen. See you there!